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New TWU Spartans Identity Launched

Trinity Western University (TWU) launched their contemporary new Spartans Athletics logo today, designed by the team at Industrial Brand. The new logo, meant to symbolize modern day warriors, has been...

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Logo Savvy Book Launch Event

GDC/BC Presents: Design Speaker Series #1 – Logo Savvy Book Launch Thursday October 18th, 2007 @ 7–10pm at Emily Carr Institute Theatre, Granville Island, Vancouver. Ever wonder how some of the...

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Yaaway.com: Jesus without the dogma

UPDATE: We just learned that this brand identity project has been accepted into the upcoming Communication Arts Design Annual. Woot woot! We recently worked on a fascinating branding and interactive...

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New Mercury Filmworks Identity Launched

We’ve enjoyed collaborating with our friends at Mercury Filmworks as their design team for many years and were proud to develop and launch their new identity as part of their 10 year anniversary...

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New Industrial Brand Identity

This week our team has been hard at work putting the final touches on a new brand identity for Industrial Brand. After a decade with the same logo and tagline, an update was long overdue. Stay tuned...

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T-minus one door sign

Just a little teaser: we took down the old logo on the front door the other day. Hint: if the suspense is killing you and you can’t wait for the new website, or to get handed a new business card, do a...

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Light at the end of the tunnel

Some projects can really be both exhausting and very rewarding. After weeks and weeks of hard work, numerous revisions, and a couple of late nights putting the finishing touches (while eating bad...

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New Vancouver Convention Centre Identity

Last night I visited the the brand new Vancouver Convention Centre for the first time. While there I took special notice of the convention centre’s new identity and its applications. At first I must...

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Green burgers

A few months ago, Mac Donald’s launched a new TV campaign in France ‘come as you are’. The campaign itself, created by EuroRSCG, is pretty nice but what really caught my attention was the logo: it has...

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MutliSport Centre finally under construction

There’s something happily surreal about sipping on your morning coffee and reading the newspaper when you stumbled across a story about a client’s success story. Very nice indeed. A few years ago we...

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New London 2012 Logo: brilliant or bollocks?

June 4th marked the launch of the new London 2012 Olympic logo and it didn’t take long for the controversy to begin. I’d already fielded a number calls and emails before lunch from friends, designers...

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New FVRL logo launched

We’re very proud of our partnership with the Fraser Valley Regional Library (FVRL) and their brand new identity system we launched for them recently. One of the oldest and largest library networks in...

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Government exploits students with design contest

The Government of Canada is exploiting students, harming the Canadian design industry, and potentially putting the country’s brand identity at risk, all in the name of “engaging youth”. In 2017, Canada...

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